Hug a Lynx - 360° Campaign

I developed the 360° campaign concept for Hug a Lynx, including the design of lynx jewelry and packaging that reflected the brand’s essence. My photographs were used in print materials such as posters, flyers and magazines. I led the social media strategy, produced Meta Ads and coordinated influencer content. The campaign was featured in Vogue and international publications, raising awareness for lynx conservation.

I designed and photographed the jewelry, which I used

in promotional materials.

VOGUE

We extended the campaign with lynx earrings, featuring the same design by me and collaborated with influencers.

All photos were taken by me.

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